Content that builds a brand. Not just posts that fill a calendar.
What's included
Editorial strategy
A calendar built around clear objectives (awareness, engagement, conversion), not a list of topics picked as we go.
Trend research & monitoring
We track what's genuinely working in your industry to stay relevant, without copying what every competitor is doing.
Content creation (photo/video/motion)
Content produced specifically for your brand, not stock visuals everyone else is using too.
Custom post design
A visual identity recognizable at a glance in a feed, without needing to see your name.
Community management
Replies to comments and messages that feel like a real, attentive brand, not an account left unattended between posts.
Engagement reporting
Clear numbers on what's working (reach, engagement, growth) to adjust strategy month over month.
Our method
A consistent social presence that makes people want to follow and recommend you.
- 01
Audit & positioning
Analysis of your current presence and your competitors' to define a distinct editorial line.
- 02
Editorial calendar
Content planning built around your objectives and your business's key moments.
- 03
Production
Creating visuals, videos, and copy, with your approval before publishing.
- 04
Publishing & community
Going live, managing the community, and continuously adjusting based on performance.
Essential
- One platform
- Monthly custom-designed posts
- Monthly editorial calendar
Growth
- Everything included in Essential, plus:
- Two platforms
- Regular posts and stories
- Community management included
- Monthly reporting
Signature
- Everything included in Growth, plus:
- Complete multi-platform strategy
- Video/motion production included
- Daily community management
- Competitive monitoring
- Detailed reporting
Frequently asked questions
Mainly Instagram, Facebook, LinkedIn, and TikTok depending on your industry and audience. We recommend the platforms that matter rather than being present everywhere without a strategy.
It depends on the package. Starting with the Signature package, video and motion production is included. On other packages, we can work from your existing content or organize a shoot.
The exact pace depends on the package and platform. We prioritize consistency and quality over a volume that dilutes attention without real impact.
Depending on the package, DESORA handles this with clear guidelines agreed together on tone and how to respond to sensitive questions.
Beyond likes, we look at reach, real engagement rate, and, where relevant, contribution to generated leads. Numbers that reflect real impact, not just vanity metrics.
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Ready to discuss Social Media & Content?
A consistent social presence that makes people want to follow and recommend you.